FUTURISMO ODYSSEY
FUTURISM IDENTIFIES WITH EVENTS AND trends of the future or which anticipate the future. An artistic movement beginning in Italy in the early 1900s, futurism is the base of a artistic tree devoted to celebrated
FUTURISM IDENTIFIES WITH EVENTS AND trends of the future or which anticipate the future. An artistic movement beginning in Italy in the early 1900s, futurism is the base of a artistic tree devoted to celebrated and incorporating the energy and dynamic of modern technology. From this point forward futurism has evolved, branching off into different subcategories such as retro futurism, architectural futurism and neo-futurism.
A prime example of retro futurism is the iconic Star Wars legacy. Star Wars represents an imitative style, fashion and design of the 60s and 70s while simultaneously portraying the works of the future. Vintage fabrics like the usage of wornout cloaks, warm colors such as burgundy and orange - all presented upon the stage of a secular, futuristic world bearing entergalactic fruits.
Architectural futurism is an early-20th century form of architecture characterized by heavy chromaticism, sharp and elongated lines suggesting urgency or a fast-paced lifestyle. Vastly present today, architectural futurism is an artform that yields comparison to other city or building designs. The Chrysler Building in New York City is a notable example of futuristic architecture, as it was regarded as “the future” in the 1920s and 1930s. The Javitz Center in Manhattan is another example due to its jukebox-shaped glass towers, shaded by forest green hues. Cantilevers and straight lines symbolize motion or speed which scream “not of this world”.
Neo-futurism is an early 21st century movement in the arts, design, architecture, and fashion. It connects with a much more idealistic perspective of the future to come and builds a modern rapport with new-age technology. As an avant-garde movement, neo-futurism is a reshaping of not just the visuals or logistics of a society, but also the rethinking of a foreseable future where new concepts and technologies will provide a better quality of life for civilians. Imagine a civilization where skyscrapers aren’t simply skyscrapers, but moreso pieces of an existing city situated in the sky above ground. An age where machinery and artificial intelligence are fixated in the center of a pulsating society thriving on clean, eco-friendly, radically pioneering networks - this is neo-futurism best described.
ELSV Mag now takes a turn for the better with a cutting edge approach to neo-futurism. Exemplified by an all-white, modern futuristic concept, ELSV Mag enters the void of a unpigmented revolution. Experience the rigid dichotomy between pure white visuals and a glimpse into the year 3030. Feel a state of anarchy through the fashion, a race through time in the architecture, a warping vibration through the wordplay, and view a rendition of civilians of a superearth two trillion lightyears away through the photography. This is a state-of-the-art odyssey into the inevitable future. ▲
This article was featured in ELSV MAGAZINE ISSUE 6.
NIKE'S "HOUSE OF INNOVATION 000" NYC FLAGSHIP
STYLE
BY:DESIGN
BY DESIGN. Nike’s “House of Innovation 000” NYC Flagship store pushes the retail experience far beyond now; and screams futuristic as Nike bills its store as “living retail brought to life.” Featuring six levels of the 68,000 square foot space; the store includes Nike’s custom designed installations. Inside you’ll find an elevated fitting room experience, a lounge-like setting for styling, shareworthy selfie backdrops, and space to hang out. For the future of shopping, customers can make purchases through the app and find their purchases in the ground floor pickup lockers.
EDDIE LEE / HYPEBEAST
Nike NYC
650 Fifth Avenue
New York, NY
10019
ELSV MAGAZINE ISSUE 6 - FUTURISM REDESIGN
NEW YORK [Fall 2018] – ELSV. Magazine Issue VI launches with a redesign cover by Art Director, Joshua Stowers. Fusing elements of Issues I - V to propel ELSV. Magazine into a futuristic odyssey. Culminating in defining ELSV. as a creative collective of cultural engineers with a grasp on the editorial market with agency for event design, promotions, talent management, photography and film.
“Challenging the standard of what used to work against the possibilities of what could work.” - Jonathan Dante, Creative Director/Editor In Chief
Issue VI will distribute on September 19, 2018.
For media inquiries, interviews, or review copies, please contact: Press@elsv.net
ELSV. — LEVERAGING TRENDS IN MUSIC, FASHION, ART AND DESIGN THROUGH A FUTURISTIC LENS.
FOR SUBMISSIONS AND COLLABORATIONS CONTACT MAGAZINE@ELSV.NET For more information, visit elsvmag.com.
ELSV X STAPLE PIGEON
NEW YORK [JUNE 2018] – Editor-In-Chief and Creative Director Jonathan Dante produces Staple Pigeon’s Fall Campaign. The campaign created with the theme “Off The Grid” showcases the upcoming release coming soon and features photos and video by Jonathan Dante.
As the Creative Director of ELSV Magazine, Jonathan Dante has been at the forefront of showcasing brands through the eyes of ELSV (elusive), spearheading groundbreaking campaigns and captivating audiences with his unique artistic vision. It’s this concept of bringing brands such as Staple Pigeon and others to the forefront and showcasing the brands designs with the themes and concepts at ELSV’s core.
THE WORLD HAS ITS MYSTERIOUS DEPTH AND IT CONTINUES WORKING WITH SYMBOLISM BEHIND ALMOST EVERYTHING, WHAT PEOPLE OF EARTH KNOW AND IN THE WORLD ITSELF, STAPLE: WORLD RENOWNED ON AND OFF GRIDS SEEMS TO HAVE AN IDEA ABOUT IT. HAVING THAT KNOWN AND SAID, IT IS TRULY AN ADVOCACY OF POSITIVISM AND NATURE, AND IT'S ALL CONTAGIOUS.
Staple Pigeon is available at staplepigeon.com
For media inquiries, interviews, or review copies, please contact: Press@elsv.net
ELSV. — LEVERAGING TRENDS IN MUSIC, FASHION, ART AND DESIGN THROUGH A FUTURISTIC LENS.
FOR SUBMISSIONS AND COLLABORATIONS CONTACT MAGAZINE@ELSV.NET For more information, visit elsvmag.com.
ELSV ART // DIGITAL ART EMERGENCE
NEW YORK [SEPT 15 2016] – As newer technology emerges, there are newer ways to create art. Tablets have become a major part of the way we go about our daily routines, making way for tasks to be created, worked on and finalized while on the go.
The art scene itself has seen an emergence of work created with the use of a tablet and a stylus. Rashad Graham makes use of this platform to create various pieces inspired by various moments in Pop Culture. It can sometimes take hours to a whole day to finish one piece, according to Graham.Different canvases. Different tools. Different platforms. It all comes together in art. Whether its drawing, painting, sculpting or forms of photography, many things take form with the start of each creation.
With the digital aspect of artwork, a sketch can be the groundwork for many different creations; a painting; a drawing, the blueprint being a sculpture. Its all connected. Having the access and the freedom to create on the go, makes it easier to edit and finalize photography, sketches and more. This allows for more cross platform creations.
A photograph can be the groundwork in a digitally created painting or even painted with a variety of mediums. A painting with vast details showcases lifelike similarities reverts itself back to what seems to be just a photograph.
This emergence has integrated itself among what artists were once used to and now allows for continuous differences in artwork. ▲
ELSV. — LEVERAGING TRENDS IN MUSIC, FASHION, ART AND DESIGN THROUGH A FUTURISTIC LENS.
FOR SUBMISSIONS AND COLLABORATIONS CONTACT MAGAZINE@ELSV.NET For more information, visit elsvmag.com.
ELSV MAGAZINE ISSUE 5 - THE ART ISSUE
NEW YORK [Summer 2016] – ELSV. Magazine Issue V launches after the ELSV Team (Editor In Chief/Creative Director, Jonathan Dante and Art Director, Joshua Stowers) covers several art shows, viewings and more. Issue V also launches apart of the previous special edition prints available at McNally Jackson Bookstore, with all of its distribution handled by ELSV and sold at selected locations.
“A Blank Canvas, free of the ideas that flow from ones mind. Empty. It's the beginning of a story and each subsequent action affects the one right after; from the color choices to the first few brush strokes. It decides which direction the story will unfold.” - Jonathan Dante, Creative Director
Issue V will distribute on August 5th 2016.
For media inquiries, interviews, or review copies, please contact: Press@elsv.net
ELSV. — LEVERAGING TRENDS IN MUSIC, FASHION, ART AND DESIGN THROUGH A FUTURISTIC LENS.
FOR SUBMISSIONS AND COLLABORATIONS CONTACT MAGAZINE@ELSV.NET For more information, visit elsvmag.com.
ELSV X ART NEW YORK + CONTEXT NEW YORK
NEW YORK - Ahead of ELSV Magazine’s Art Issue (Issue #5), Creative Director, Jonathan Dante and Art Director, Joshua Stowers was among the press crew to cover Art New York + Context New York event held at Pier 94 this past week. Expanding from Miami’s event, Art New York + Context New York showcased 1,200 artists at more than 150 distinguished galleries from fifty countries around the world.
With extensive coverage in our print and digital platforms, ELSV with feature several artist interviews and photos for the upcoming Issue. Art New York + Context New York opened May 3 with a VIP Preview (2-5pm); with the fair continuing through May 8.
Photos by Joshua Stowers
For media inquiries, interviews, or review copies, please contact: Press@elsv.net
ELSV. — LEVERAGING TRENDS IN MUSIC, FASHION, ART AND DESIGN THROUGH A FUTURISTIC LENS.
FOR SUBMISSIONS AND COLLABORATIONS CONTACT MAGAZINE@ELSV.NET For more information, visit elsvmag.com.
ELSV MAGAZINE ISSUE 4 - PERSPECTIVES
ELSV MAGAZINE - PERSPECTIVES
NEW YORK [MAY 2016] – Perspectives, takes the Model Issue to the next level; following Issue 3’s release, Issue 4 delivers art and creativity and storytelling that delivers different perspectives our readers will find when taking in the concepts and art featured in this issue.
FINDING A CALM IN THE MIDDLE OF A STORM, WHILE LOOKING FOR SOLITUDE IN A QUIET SILENCE SURROUNDED WITH CHAOS. TWO PERSPECTIVES CREATED TO MEET SOMEWHERE IN THE MIDDLE.
A DESTINATION - TWO PATHS TO ARRIVE, TWO CHOICES THAT CAN EQUATE TO ONE ANSWER.
ON ONE HAND CONTINUING ON THE PATH THAT YOU’VE ALREADY TAKING WHICH HAS GOTTEN YOU WHERE YOU ARE; ON THE OTHER HAND, TAKING THE OTHER PATH INTO A NEW DIRECTION TO FACE AN UNKNOWN. WITH CHALLENGES OR ROAD BLOCKS THAT MAY COME, YOU STILL HAVE EYES AHEAD ON WHERE BOTH PATHS SHOULD LEAD. WHICH PATH DO YOU TAKE?Take a look at your own reflection in a mirror but seeing something different from what is shown to you. If one’s view differs from what is shown, which version actually stands to be correct? The mind can show us things beyond what the eyes can see but with two sides which do you believe.
Strangers cross paths and never meet yet for a single moment, can feel as if they’ve known each other all along or from some time before. People who’ve know each other so well can eventually turn into people who don’t know each other at all.
Shattered glass, reflected surfaces. Infinite possiblities of distorted imagery. Yet the mind translates it beautifully and in an instance the whole picture is shown clearly.
CHANTAL JO & ZACHARY JAMES HANCOCK FOR ELUSIVE MAGAZINE ISSUE 4
“The Devil Whispers... you cannot withstand the storm... The Warrior replies.. I am the storm.” - Unknown.
It’s funny how as people we live in a world through our own view point from our mind. Our mind is so much of it’s own that sometimes it will tell us we can’t, we aren’t strong enough, etc... It’s important to tell our minds or whatever negative entity to perish the thought. WE ARE THE STORM! - Zachary on Perspective.
“I believe that we rise by lifting others. We are here to inspire one another, to allow ourselves to be comfortable with our own unique characteristics. People are going to disagree with you but remember that they don’t see your vision or feel the love you have for your passion. Patience and persistence is key, always have a strong will power and determination. When you become the image of your own imagination, it’s one of the most powerful things you could ever do.” Chantal on ‘Perspective’
Issue 4 will distribute on May 5th 2016 and special edition prints available at McNally Jackson Bookstore.
For media inquiries, interviews, or review copies, please contact: Press@elsv.net
ELSV. — LEVERAGING TRENDS IN MUSIC, FASHION, ART AND DESIGN THROUGH A FUTURISTIC LENS.
FOR SUBMISSIONS AND COLLABORATIONS CONTACT MAGAZINE@ELSV.NET For more information, visit elsvmag.com.
ELSV MAGAZINE ISSUE 3 - THE MODEL ISSUE
NEW YORK [DEC 2015] – ELSV. Magazine Winter Issue brings its first ever model cover. The idea followed the concept of Issues I & II where art was centered as the theme bringing elements of fashion, art and music together. Now Issue 3, puts the idea of fashion in the forefront through a futuristic lens — REINVENTING THE ELEMENTS OF PHOTOGRAPHY, DESIGN, ART, STYLE, MUSIC AND WRITING.
Issue III will features multiple covers for the first ever model issue as the ELSV. Team finalizes a model search and submissions. Issue III features a look at Off-White, futuristic art and creates a futuristic take on its photographic themes.
Cover models, Zachary Hancock (left), Maggie De la Cruz (above) kicked of the promo for Issue 3’s model cover withe photography by Creative Director, Jonathan Dante.
Submissions to Issue 3 is open.
Issue 3 will distribute on December 7th 2015 and special edition prints available at McNally Jackson Bookstore.
For media inquiries, interviews, or review copies, please contact: Press@elsv.net
ELSV. — LEVERAGING TRENDS IN MUSIC, FASHION, ART AND DESIGN THROUGH A FUTURISTIC LENS.
FOR SUBMISSIONS AND COLLABORATIONS CONTACT MAGAZINE@ELSV.NET For more information, visit elsvmag.com.